Robin Williams will tell you how CRAP design can actually be made into a good one.
The Non-Designer’s Design Book cover
When CRAP means Contrast, Repetition, Alignment and Proximity. These are 4 very important elements of design. Without them, a layed out page will look amateurish and might not deliver the message you want it to deliver.
Robin Williams, the author of The Non-Designer’s Design Book, aims at putting you in control of your design, giving you the specific terminology related to the design principles she explains in the book, as well as many illustrations that help you better understand the practical application of those design principles.
The author also explains some basic principles related to type because, as she says, “Type is the building block of any printed page.” The book is therefore divided in two sections: one covering general design principles and one covering principles specifically concerning type.
This book is aimed at those people who do not have a background in design and for whom this is a really good resource and an excellent starting point. Teachers who would like to use this book with their new students could greatly benefit from the clear and simple explanations provided by Robin Williams.
As the author says:
This book is not intended to take the place of four years of design school. I do not pretend that you will automatically become a brilliant designer after you read and apply this little book. But I do guarantee that you will never again look at a page in the same way. I guarantee if you follow these basic principles, your work will look more professional, organized, unified, and interesting. And you will feel empowered.
Designorati: DTP Editor’s rating: 3 out of 5
Title: The Non-Designer’s Design Book
Author: Robin Williams
Publisher: Peachpit Press, Berkeley, California